COST, REVENUES AND PROFIT (100+ page slide deck below)
(End of above ppt covers efficiencies too)
Total and Average Cost Diagrams
Ryanair Easyjet budget airline case study
Tesco vs Ocado p251 Long Run vs Short Run Cost Curves case study
Ch45 PROFIT HW questions 2-6 Excel sheet
Quick quiz Draw the diagrams PC vs Imp Comp PROFIT
BIRTH AND GROWTH OF FIRMS
Example of a demerger Costa demerges from Whitbread. Costa bought by Coke
MARKET STRUCTURES – PERFECT COMPETITION, MONOPOLISTIC COMPETITION, OLIGOPOLY and MONOPOLY
Oligopoly including Game Theory
Collusion and role of the Competition and Markets Authority (CMA)
Example Essay – The efficiency of Monopoly vs Perfect Competition
Efficiency diagrams referred to above
CONTESTABILITY
After Mocks….Monopsony, Government Intervention, Labour Markets…and we’re done!
Selected theme 3 essays